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Episode 30 | Advanced Strategies For Increasing The Lifetime Value Of Your Customers



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Podcast:


The Difference between top performing businesses and all the rest, is they know exactly what their Customer Lifetime Value is. Very few do. It’s one of the most important numbers in business. We break it all down for you in this episode!


Here’s peak inside what we covered in Episode 30:


  • How to maximise the Lifetime Value of your customers in three simple steps.

  • Why “upsells” can immediately increase your customer value.

  • How and what you can do to increase your average order value on the first transaction.

  • Why it’s important to make your customers feel like they have built a lifetime relationship with you.

  • How to keep a customer for a long time, and also increase that customer's value overtime.

  • How to ensure a steady flow of customers and stimulate future orders.

  • Why it’s important to merge both automated marketing (email, sms) with real people to build better relationships with your customers -- The best of both worlds!

  • Why not generating enough repeat buying activity can shrink profit margins because it’s getting more and more expensive to acquire new customers today.

  • Why strategy MUST come before tactics.


Resources:


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Sales Velocity TV and Radio is sponsored by PipelinePRO, the Ultimate “All-In-One” Sales Pipeline Management & Marketing Automation Platform that makes ALL others obsolete. And we can prove it!

Take a tour at PipelinePRO.

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