Episode 4 | The Truth About Sales Funnels
Updated: Apr 25
In This Episode You Will Discover:
Sales Funnels are often misunderstood, yet they are by far the most powerful component of any business
There’s a stark difference between a Sales Funnel and a Website. We break down the difference!
The “Infomercial” is a type of a Sales Funnel. We dissected how it works and how its been moved online for massive scale today
Sales Funnels are one absolute path, whereas a Website has multiple paths and serves more like an online brochure
Why both a Corporate Websites and Sales Funnels are important for a business - NOT one or the other, both!
Why the best Sales Funnels always lead with Information and Education first, not Products and Services first
Novice business owners are like hunters, they chase their prospects. Professional business owners are like fishermen, they lure their prospects. Big difference!
How a Sales Funnel frames and positions your business in a way that tremendously decreases selling resistance
How you can use Email as a mini-funnel of its own
Why Sales Funnels are the most predictable and stable customer acquisition process inside of a business
The most profitable Sales Funnels have a well structured frontend sales process AND backend sales process - NOT one or the other
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